The two parts of Impression Management are Projection and Attribution.

• A. Projection and Perception
• B. Projection and Attribution
• C. Emotion Regulation and Self-Monitoring
• D. Culture General and Culture Specific

Answer: (B)

Impression management is about shaping how others see you in a given situation. The two parts are projection and attribution.

Projection is what you put out there—your behavior, speech, appearance, and demeanor that convey certain traits or intentions. It’s the active presentation of yourself to influence how you’re perceived, like presenting yourself as confident, capable, and professional.

Attribution is how others interpret those signals—what they infer about your motives, abilities, and character from what they observe. Their conclusions about you come from the cues you’ve projected, and those attributions shape the overall impression they form.

For example, in a team briefing, speaking clearly, staying organized, and dressing neatly shows professionalism and preparedness (projection). Teammates then infer that you’re reliable and likely capable of leading or contributing effectively (attribution).

Other terms aren’t the same pair: perception is the general process of interpreting cues, while emotion regulation and self-monitoring, or culture general and culture specific, describe different concepts than these two components of impression management.